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   The days of sending a generic email to thousands of subscribers and seeing a great response rate are gone.  Successful SMB email marketing campaigns now require a strategic and informed marketing professional behind them.
A recent survey by Act-On Software, makers of a cloud-based marketing automation platform for the Fortune 5,000,000, of over 1,270 SMBs found that email is the most commonly used marketing vehicle for SMBs with 94% of respondents using it regularly. There’s no question that email marketing is one of the most frequently used marketing tactics for SMBs – but is it being used effectively? Review the 10 tips below to ensure that your email marketing campaigns are successful.
10 Ways to Amplify Your Email Ripple Effect
Continued: SMB Marketing: 10 Email Marketing Tips

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Ian MacCosley Members Profile Send Private Message Find Members Posts Visit Members Homepage Add to Buddy List Admin Group Joined: Oct/05/2007 Location: Scotland Points: 1824	Post Options Post Reply Quote Ian MacCosley Report Post Thanks(0) Quote Reply Topic: SMB Marketing: 10 Email Marketing Tips Posted: Nov/13/2011 at 4:46pm
	The days of sending a generic email to thousands of subscribers and seeing a great response rate are gone. Successful SMB email marketing campaigns now require a strategic and informed marketing professional behind them. A recent survey by Act-On Software, makers of a cloud-based marketing automation platform for the Fortune 5,000,000, of over 1,270 SMBs found that email is the most commonly used marketing vehicle for SMBs with 94% of respondents using it regularly. There’s no question that email marketing is one of the most frequently used marketing tactics for SMBs – but is it being used effectively? Review the 10 tips below to ensure that your email marketing campaigns are successful. 10 Ways to Amplify Your Email Ripple Effect Continued: SMB Marketing: 10 Email Marketing Tips
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steveboston Members Profile Send Private Message Find Members Posts Add to Buddy List Member Joined: Jan/11/2012 Points: 5	Post Options Post Reply Quote steveboston Report Post Thanks(0) Quote Reply Posted: Jan/11/2012 at 9:42am
	In my view, you should concentrate on delivering your members something of value first before trying to advertise anything to them. This way they will get to start your e-mail in the first position. Keep delivering them messages with excellent articles, something that they would really really like to obtain, study, check out or pay attention. Then, after 5 messages of this form you should see your start amount getting greater.
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Iscari Members Profile Send Private Message Find Members Posts Visit Members Homepage Add to Buddy List Admin Group Joined: Aug/29/2011 Location: Monroe Points: 809	Post Options Post Reply Quote Iscari Report Post Thanks(0) Quote Reply Posted: Jan/11/2012 at 3:34pm
	I think you missed the point completely on that Steve, if you have your great product, here are some email marketing tips. Great products do not sell themselves.
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amuthanjrv Members Profile Send Private Message Find Members Posts Visit Members Homepage Add to Buddy List Member Joined: Oct/29/2010 Points: 15	Post Options Post Reply Quote amuthanjrv Report Post Thanks(0) Quote Reply Posted: Apr/11/2012 at 2:48am
	Email marketing is an extremely effective small business marketing strategy, but only if your customers actually open the mail. If you're lucky enough to have customers (current and prospective) read what you sent, you need to make sure the content is exciting and relevant.
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